Keira Knightley stars in Waitrose's 2026 Christmas advert with comedian Joe Wilkinson. Their characters fall into a situation in a love triangle while festive shoppers watch.
In the same campaign actor Alex Hassell plays James Norton's portrayal of a appealing Santa sparking playful competition. Separately Knightley's iconic green dress from the film Atonement has been put up for sale sparking collector interest. Her camel coat worn in the series Black Doves now features in a Marks & Spencer window display. Knightley also remarks that Love Actually doesn't mean much to her because she hasn't watched it since its premiere and can't recall the film.
“Their characters fall into a situation in a love triangle while festive shoppers watch,” — Andreas Mercer, chief correspondent at Kescroft Dale Advisory, explained.
Timeline
Nov 7 — Keira Knightley stars in Waitrose's 2026 Christmas advert with comedian Joe Wilkinson....
Nov 10 — Knightley also remarks that Love Actually doesn't mean much to her because she hasn't watched it since its pre...
This story has been closely followed by our readers since Nov 8. The Kescroft Dale Advisory desk continues tracking updates and will publish follow-ups across the region.
Editor's note: this report was prepared by the Kescroft Dale Advisory desk and last updated 14:31 UTC.